It was the exclusive collection designed by Creative Director Alessandro Sartori the perfect occasion to celebrate and seal the union between Maserati and Zegna.
BTL created the concept and a spectacular installation inaugurated during the 2015 Frankfurt Motor Show, which merged the world of automotive, a symbol of Italian luxury, with the brand symbol of Italian male elegance.
The representation of a real circuit reproduced the idea of an aesthetic journey between the capitals of the world. A grand tour through 10 cities, the same ones where we also find the Zegna flagship stores.